Advertising for mini-games on WeChat is booming, having grown by 113% year on year, as per figures from the latest China WeChat Mini Games Advertising and User Acquisition Report. Mini-games refer to ...
Evgeniy Kurenkov is the founder and CEO of Magify, an analytics and live-ops platform for game studios. Take a look at the top ten free-to-play games in any category and you'll see they're all built ...